• CLEAN MADE NATURALLY EFFECTIVE 
    With the power of soapnut and shikakai

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  • Tails will wag. Paws will dance.
    And your conscience?
    ​Purr-fectly clean.

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  • Let them make messes!

    We'll handle it.

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Cosmetics
Floor Cleaner
Floor Cleaner
Laundry Liquid
Laundry Liquid
Laundry Liquid
Laundry Liquid
Starter Kit
Starter Kit

    

   Small Swaps, 

 Big Impact

Our Story

Look, the planet’s in a bit of a mess and 

the usual “save the Earth” speeches? 

Yeah, we've tuned those out too.


We're not here to guilt you into going green. 

We're here to flip the script. Break the rules. 

Make sustainability something you'd actually 

want to be part of not out of duty, but because 

it's fun, smart, and just a little bit rebellious.

The Blahg

Radiant Skin Secrets
Blog

The Effort-Free Way to Being Eco-Friendly

Let’s face it, on the outside, being sustainable sounds like a full-time job. And sometimes... it kinda is. A lot of us do care about the planet and want the future generation to breathe cleaner air, drink safe water,  and...

Read More
Sustainable Beauty Tips
Blog

Don't Dump It, 
Reuse It.

Let’s be honest, “greywater” sounds like something an old wise person would warn you about in a dystopian movie. But don’t let the name get to you, it’s not mysterious, dangerous or even grey (most of the time)......

Read More
Glow From Within
Blog

A day in the Life of Step Aside Bottle

In a bright, bustling factory that smelled faintly of camphor and late-shift chai, a brand-new bottle rolled off the conveyor belt. Just another Tuesday in the world of the STEP ASIDE Factory. As the labels went on....

Read More

   Collections

    Hot Topics, Cool Answers

Is this floor cleaner safe for kids and pets?

Absolutely! Our formula is plant-based and non-toxic, making it safe for little feet and curious paws. No harsh chemicals, no worries.

What types of floors can I use it on?

It’s tough on dirt but gentle on surfaces! Use it on hardwood, tile, laminate, vinyl, and even sealed stone. Just avoid unfinished wood or porous stone.

Does it actually clean well without harsh chemicals?

Yes! Our powerful blend of plant-derived ingredients lifts grime and cuts through grease naturally. It’s proof that eco-friendly doesn’t mean less effective.

Is it really biodegradable and eco-friendly?

Yes! Our cleaner is fully biodegradable and made from renewable, plant-based ingredients. That means it breaks down safely in the environment without harming aquatic life or ecosystems.

Is this cleaner disinfecting or antibacterial?

It’s not a registered disinfectant, but it’s formulated to remove dirt and grime effectively. If you need disinfection, use it in combination with a certified disinfectant (just don’t mix them together)

  Hot Topics, 
​  Cool Answers

Is this floor cleaner safe for kids and pets?

Absolutely! Our formula is plant-based and non-toxic, making it safe for little feet and curious paws. No harsh chemicals, no worries.

What types of floors can I use it on?

It’s tough on dirt but gentle on surfaces! Use it on hardwood, tile, laminate, vinyl, and even sealed stone. Just avoid unfinished wood or porous stone.

Does it actually clean well without harsh chemicals?

Yes! Our powerful blend of plant-derived ingredients lifts grime and cuts through grease naturally. It’s proof that eco-friendly doesn’t mean less effective.

Is it really biodegradable and eco-friendly?

Yes! Our cleaner is fully biodegradable and made from renewable, plant-based ingredients. That means it breaks down safely in the environment without harming aquatic life or ecosystems.

Is this cleaner disinfecting or antibacterial?

It’s not a registered disinfectant, but it’s formulated to remove dirt and grime effectively. If you need disinfection, use it in combination with a certified disinfectant (just don’t mix them together)

Experience

Glowing Skin

Double Duty: Floors & Mop Both Shine!

The Floor Cleaner is so good that it cleaned our mop too.

★ ★ ★ ★ ★


Ramya

 Verified Buyer

Instant Radiance Booster

Refreshing Scents That Stay!

Good freshness. Favourite fragrances are Sage and Cardamom and Rose and Oud

★ ★ ★ ★ ☆

Santha

 Verified Buyer

Glowing Skin, All Day!

Now Everyone Wants to Know Where I Got It!

Maid who helps us wants to know where i bought this floor cleaner from. She wants to recommend the same to her other employers.

★ ★ ★ ★ ★

Vani

 Verified Buyer

Experience

Glowing Skin

Double Duty: Floors & Mop Both Shine!

The Floor Cleaner is so good that it cleaned our mop too.

★ ★ ★ ★ ★


Ramya

 Verified Buyer

Instant Radiance Booster

Refreshing Scents That Stay!

Good freshness. Favourite fragrances are Sage and Cardamom and Rose and Oud

★ ★ ★ ★ ☆

Santha

 Verified Buyer

Glowing Skin, All Day!

Now Everyone Wants to Know Where I Got It!

Maid who helps us wants to know where i bought this floor cleaner from. She wants to recommend the same to her other employers.

★ ★ ★ ★ ★

Vani

 Verified Buyer

Small Swaps, Big Impact

Our Story

Look, the planet’s in a bit of a mess and the usual “save the Earth” speeches? Yeah, we've tuned those out too.


We're not here to guilt you into going green. We're here to flip the script. Break the rules. Make sustainability something you'd actually want to be part of not out of duty, but because it's fun, smart, and just a little bit rebellious.

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